Fifth Avenue South Welcomes

Weisberg Wealth Management

Although he has lived in Naples since 1989 and went to Barron Collier High School, Rich Weisberg is the “new kid on the block” when it comes to Fifth Avenue South. In January of this year, Rich Weisberg, Financial Advisor, RJFS and President of Weisberg Wealth Management, LLC, opened the independent branch of Raymond James, and he could not be more delighted, noting “while I worked on Fifth Avenue South many years ago to now open my own business here on this historic street is a dream come true.”

“I had various positions with Merrill Lynch and UBS here in Naples, but I have always wanted to be independent and represent my own clients,” says Rich. “I have lived in this town for so long. I love working with local businesses and residents, and I am so lucky that a great many of them have followed me.”

Weisberg Wealth Management provides financial planning and advice for its clients, focusing on three major areas—corporate retirement plans, endowments, and foundations, and wealth management for families and individuals.

“Our goal,” says Rich, “is to create comprehensive wealth management plans designed to help our clients make the best use of their wealth today and help ensure its endurance for future generations.” The company’s business is about a 50/50 split between businesses and non-profits versus individuals and families.

Rich believes what makes his practice unique is due, in large part, to the more than 34 years he has lived here. This longevity has given him a perspective of Naples and the needs of the business community and residents that other firms often lack.

Weisberg Wealth Management also subscribes to the adage “financial freedom is available to those who learn about it and work for it.” To that end, education is a big part of what Weisberg Wealth Management does, helping clients understand the intricacies of investment, striving to bring down imbedded costs in their portfolios, and providing insights on new laws or regulations. Rich frequently meets in person with his clients, or being “on-campus” at their employer’s offices as he refers to it, whether its non-profits like Moorings Park and St. Matthews House or big businesses like DeAngelis Diamond Construction Company, to name a few.

The relationship with Raymond James is also important, according to Rich. “They are a great company with headquarters in St. Petersburg, so they are not only a Florida-based company but are close by. They are very conservative and are all about protecting clients and their balance sheets, yet they aren’t bureaucratic. If I need their assistance on something, I can get things done quickly and decisively. They were just the kind of partner I was looking for when establishing an independent practice,” says Rich.

A graduate of the Greater Naples Chamber’s Leadership Collier Foundation program, Rich is very involved in the Naples community. As an example, he and his wife Adrianne have worked diligently in support of the David Lawrence Center, especially in their efforts to get approval for and build a much-needed new behavioral health center. “There is a huge shortage of beds for what is a growing mental health crisis in our community,” says Rich. “This $25 million facility will go a really long way in helping those with mental health and addiction needs in the region.” His family testified in support of the facility before the Collier County Commission.

Rich is also on the community advisory council of the STARability Foundation, which works to transform the lives of individuals with disabilities through social, vocational, and educational connections to the community.

Rich is a family man as well. He and his wife Adrianne, who has worked in marketing, advertising, and real estate, was a school director and is now a member of the Weisberg team, have three daughters, Catlyn, 24, who works in Human Resources, Chloe, 21, who is an LPN studying to be a registered nurse, and Elizabeth, 10, who is in the 5th grade. The family also has two dogs, a Great Pyrenees named Storm and a rescue dog from Puerto Rico named Scout. While they live in Wilshire Lakes, they also own a condo in Old Naples.

Weisberg Wealth Management currently has four employees and is located at 400 Fifth Avenue South, Suite 302. Rich says, “I’m here to stay. I just signed a long-term lease. I feel truly honored to be on Fifth Avenue South. I love the energy, the constant improvement, and the amazing property and business owners who have helped make Naples the number #1 city in the nation.”

Securities offered through Raymond James Financial Services, Inc., member FINRA/SIPC. Investment advisory services are offered through Raymond James Financial Services Advisors, Inc. Weisberg Wealth Management is not a registered broker/dealer and is independent of Raymond James Financial Services.

Learn More


Did you know by Weisberg Wealth Management

On December 29, 2022, Congress passed, and the President signed, the Secure Act 2.0 as part of the overall spending bill, the 2023 Consolidations and Appropriations Act. This is a further attempt to expand and promote retirement savings. If you have questions on how the Secure Act 2.0 may impact you and your Retirement Plan savings, please reach out to Rich Weisberg, CRPS®, Financial Advisor, RJFS and President at Weisberg Wealth Management at 239-367-7152 or Located at 400 Fifth Avenue South Suite 302.

Securities offered through Raymond James Financial Services, Inc., member FINRA/SIPC Investment advisory services are offered through Raymond James Financial Services Advisors, Inc. Weisberg Wealth Management is not a registered broker/dealer and is independent of Raymond James Financial Services.


Arts, Culture & Entertainment

Join us here on Fifth Avenue South for these upcoming events.

Miradas de Mujeres: Isabelle de Borchgrave and The World of Frida Kahlo

Now to June 11

Naples Art Institute Miradas de Mujeres: Isabelle de Borchgrave and The World of Frida Kahlo presents a collection of paper dresses and built environments by renowned Belgian artist Isabelle de Borchgrave, which was inspired by the style and life of the iconic Mexican artist Frida Kahlo. This exhibition honors a conversation between two women who have never met, but who nevertheless shared the same love of fabric, patterns, and colors.

learn more

Godspell JR.

Opens May 17

The Naples Players Boasting a score with chart topping songs, Godspell JR. is a sensation that continues to touch audiences with its comedic timing, range of music styles, and heartwarming message about love, tolerance, and kindness. Location: Naples United Church of Christ, 5200 Crayton Rd. Tickets $20.

buy tickets

Movie Under the Stars! Top Gun - Maverick

May 12 | 8:00 p.m.

Cambier Park Bring a folding chair or beach blanket and come out to Cambier Park and enjoy a movie! Free Admission. At the Cambier Park Bandshell, 755 8th Avenue South.

learn more

Morning After Grace

April 27 to May 14

Gulfshore Playhouse A hilarious and heartwarming comedy about three retirees who get a new lease on life.

buy tickets

Evenings on Fifth

May 11 | 6:30 p.m. - 9:30 p.m.

An array of live musical performances up and down the sidewalks of Fifth Avenue South, plus dining, shopping, and more.

learn more


Fifth Avenue South Business' Updates

Call of Africa's Native Visions Gallery

Jose Manuel Reyes
Reyes focuses intensely on animals and has expanded his subjects to include a large range of spectacular wildlife. These are depicted with his own dramatic interpretation combined with lively backgrounds and splashes of abstract colors. He leverages scale, technique, and style to create dynamic wildlife which leaps off the canvas towards the viewer.

Vibrant New Contemporary Artwork by 2Wild
2Wild blends traditional and contemporary art elements into a seamless reflection of joy and happiness.

Learn More

Ocean Prime

Join us Sunday, May 14 for Mother's Day
Enjoy our special brunch menu beginning at 11:00 a.m., with dinner menu available at 3:00 p.m.

Learn More

Vergina's Live Music and Specials

Ghaleb - Sunday, May 7 at 7:30 p.m.
Flamenco Night - Sunday, May 21 at 7:30 p.m.
Alex Fox - Tuesday, May 30 at 7:30 p.m.
All Day Half Price - Monday, May 22
Celebrate Mother's Day - Sunday, May 14

Learn more


Experience the ultimate sensory journey with Aroma360, your go-to store for premium scenting solutions. We specialize in creating luxurious aromas for homes and businesses, transforming any space into an oasis of relaxation and indulgence. Visit our newest location at 300 Fifth Avenue South, Suite 107.

Learn more


Marilyn’s luxury boutique offers a unique selection of European clothing and accessories. We are dedicated to helping women look good and feel special. Located at 375 Fifth Avenue South.

Learn more


Start or End Your Night at Truluck's
Sit, sip, and savor our favorite affordable options to fill you up after a long day, and experience our most popular cocktails and shareable bites by our delightful bar.

Learn more

Journeys 360 Travel

Travel with Journeys 360 Travel to Cuba
Join the curated tour “Taste of Cuba” and walk through the charming streets of Havana, where old-time American automobiles, richly scented Cuban cigars, and an eclectic tapestry of architecture evoke a colorful past. To book your next vacation with Journeys 360 Travel, schedule an appointment to meet with us at our Fifth Avenue South office (above The French restaurant).

Learn more

Empire Bagel Factory

Free Coffee for the Month of May!
Redeemable with any purchase at the downtown location, 534 Park Street.

Learn More


In The News

Another Successful Season!

In celebration of Aldo Castillo's 30 years in the Contemporary Art World, the gallery connected with our community through several events including Art Talks, Solo Artist shows and community outreach. Just one week ago, the Gallery co-hosted an event in the Naples location with Bill...

Read More

Re-Opening Of Historic Palm Cottage™ Was A Grand Success!

The staff and volunteers of Naples Historical Society were thrilled to welcome an average of 200 visitors a day during Historic Palm Cottage’s recent Grand Re-Opening week! Visitors enjoyed seeing the restored Cottage, reviewing large images of the hurricane’s damage, strolling The Norris Gardens and...

Read More

Raymond James Welcomes Financial Advisor With Over $350 Million In Assets In Naples

Raymond James welcomed financial advisor Richard Weisberg, CRPS® to Raymond James Financial Services (RJFS) – the firm’s independent advisor channel – in Naples, according to Todd Gartrell, Southeast division director for RJFS. Operating as Weisberg Wealth Management, Weisberg is joined by client...

Read More

Breaking Ground On Our New Renovation

From Bryce Alexander, CEO / Executive Artistic Director of The Naples Players: Dear Friends, Sunday afternoon, I had the great pleasure of working with our team to finalize the cast of our epic summer musical, The Hunchback of Notre Dame. Sunday evening, immediately following the final performance of our sold-out production of The Sound of Music, I...

Read More


Dine on Fifth

Join us here on Fifth Avenue South for a great meal.

See All Restaurants on 5th


Shop on Fifth

Shop a variety of stores here on Fifth Avenue South.

See All Shops on 5th


Play on Fifth

Join us here on Fifth Avenue South for some fun.

See All the Ways to Play on 5th


Concierge Services on Fifth

Many concierge services are offered right here on Fifth Avenue South.

See All Services on 5th


Fifth Avenue South | The Crown Jewel of Naples

Watch Video


Fifth Avenue South Business Improvement District
community partners & sponsors



© 2023 Fifth Avenue South Business Improvement District. All rights reserved.
649 Fifth Avenue South I Naples, Florida 34102

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.